CNBC：巨无霸-走进麦当劳帝国 CNBC:Big Mac - Inside The McDonald s Empire [PDTV]

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资源信息： 中文名: CNBC：巨无霸-走进麦当劳帝国 英文名: CNBC:Big Mac - Inside The McDonald's Empire 版本: [PDTV] 发行时间: 2007年 制作发行: CNBC 地区: 美国 语言: 英语 概述:

这本片中，CNBC的镜头将带我们走进麦当劳——世界上最大和最成功的食品服务企业——背后。在此期间，CNBC带领我们进入麦当劳总部，厨房和测试实验室。 CNBC前往中国，这个拥有780家麦当劳餐厅的国家，并了解其竞争对手百胜餐饮——拥有肯德基和必胜客。 探索饱受度争议的批——导致美国人肥胖。 正如你所看到的，麦当劳不仅仅只是卖汉堡包而已。 In An Unprecedented Event, CNBC Cameras Go Behind-The-Scenes At McDonald's-- The World's Largest And Most Successful Food Service Business. During The Program, CNBC Takes Viewers To McDonald's Headquarters, Test Kitchens And Labs, Providing A Close Look At The Immense Testing And Research Behind Every Product. CNBC Travels To China Where McDonald's Currently Has 780 Restaurants And Is Moving Aggressively To Expand And Eclipse Rival Yum Brands, Which Owns KFC And Pizza Hut. CNBC Explores The Highly-Debated Criticism McDonald's Has Received Regarding Its Contribution To Obesity In Americans. CNBC Profiles One McDonald's Store Introducing Its Owner/Franchisee, Managers, Employees And Customers. Each Of The 30,000 Stores Contributes To McDonald's Bottom Line. As You Will See, Running A McDonald's Store Is More Than Just Flipping Burgers.